Man of Parts is a global furniture brand launched by Avenue Road, one of Canada’s leading names in high-end design. In 2018, Underline Studio crafted the brand’s identity, establishing a refined and modern visual language.
As part of the launch, SOM DOS collaborated with Underline to create a five-part video series, serving as a core element of the brand’s expression. Blending abstract narration, striking cinematography, and subtle editing, the series evokes the quiet sophistication and design ethos at the heart of Man of Parts.
